Start today to turn the Google AdWords tables in your favour – Get Your “Adwords Advantage Coaching Pack”.

It doesn’t matter how you see it, when you’re up against a USD $16 billion per annum advertising giant - the odds are firmly stacked in their favour when it comes to predicting who is going to make the most out of your advertising budget.

There you are in your small office in Auckland, Wellington or Te Aroha struggling to profitably run a campaign on a system managed by thousands up in Mountain View, California.

Plus they will probably have hundreds of the world’s smartest computer brains figuring out the best way to make AdWords better.  If it isn’t complicated enough today, just wait to see what it looks like in a few months.

Nevertheless, setting up your own Google AdWords account when you started may have been simple enough.  Oh yes, giving Google your money - they make that part really simple.  Since then, most likely the money has gone one way only – out of your pocket into theirs.

So chances are you’re wondering if AdWords really is going to solve your problem.  And while, yes you can buy those clicks - not at that price and not every month, that’s for sure.

Well, you’re not alone. 

There are dozens of marketers who we come into contact with each month that struggle with making AdWords pay.   Some had indeed had written it off as a dead end, money pit.

And yes, while there are times where AdWords doesn’t and will never work no matter how much money and time you throw at it.   (We can tell you quickly if you fit in this group to avoid you paying for those free lunches in Google.) There are many more times when there is hope – and in fact more than this –
there’s hard-core opportunity.

Opportunity that most miss out on.

You see for most business owners starting out and running into all this AdWords complexity and detail for the first it’s for them just another bunch of problems they would rather not have - thank you very much.
Nearly all shirk away from the work, leaving those left to capture the moment.

So I can comfortably guarantee that most of your competitors will give up, yep a few months or so into their AdWords experience and then nothing – zip – the end. 
Leaving you to clean up. 

Once, that is, you have put in the time and effort to learn how to tap into what could be the most reliable and responsive source of prospect traffic your website receives.  It can truly transform a business.

Need more proof that there is some “gold” at the end of the AdWords rainbow?

Here are some pictures of actual AdWords campaigns and the amount of leads or appointment registrations they are generating for their owners last month.




So by now you may be thinking - Who are Permission, and what do they know about Google AdWords?

Well, we’re a small online marketing agency, based in Auckland.  But as a title that’s not exactly true –it does, however, help you neatly pigeon hole us into the type of business we operate.  Because while we do all our work online and marketing is the broad category we work in – our focus is driving lead and sales volumes (the only outcomes that matter in the end) for those we coach and work directly with.
We kicked off our first AdWords campaign way back on Sep 16, 2003

 

Since then we have generated millions of impressions and tens of thousands of clicks for the people we
have worked for. Here’s a screen shot just from one of the accounts we manage.



However, AdWords management is just one area of online marketing we provide our clients.  Some clients pay us each month on a small retainer to support them directly, others attend one of the many group coaching programs we offer.  They come from a range of industries while mostly all are based in NZ – focusing on driving sales here.

So why did we create this AdWords Advantage Coaching Pack for FREE?

Two reasons really.

The first is the obvious one – to introduce you to Permission and the services we provide.  So once you receive the report you may also receive the occasional but informing email providing you with additional FREE knowledge in Google AdWords or any other area of online marketing that we deem as being worth a peek.

The second is to help Kiwi businesses improve their chances at making AdWord work.  There’s only so many times you can see companies unnessarily waste their money before you think “enough is enough – it’s time to share some knowledge around to help avoid this happening anymore”.
Hence the AdWords Advantage Coaching Pack.

It’s designed to help those who are just starting out with AdWords and are keen to avoid all the newbie mistakes that can cost them in both wasted time and more importantly money.

There’s a fair bit of content in here to get you started - but do realise it’s not the complete word on AdWords optimisation.  It’s a big subject.  Too big to be contained in a single document and also realistically not something you would expect to receive for FREE. Think of it as getting you off the beginner slopes and starting those intermediate trails.

Here’s what your pack contains: -

A Self Running Presentation - The Fundamentals of Google AdWords – This seven slide audio/visual
presentation will take you through the basics of how to best set up your campaign with a clear understanding of Google’s rather unique way in which it prices its services.

Report – “Google AdWords – Things I Think You Should Know”.  I have packed in 18 pages of content here to get you well off those beginner slopes.  Here’s a selection of what’s included: -

Five Steps to Success with Google AdWords – These will get you focused on the things that matter to make your campaign start paying its way. Pages 2 – 4

Tricks to writing better Google Ad Text – I provide you details on a free tool which will help kick your AdWords text into conversion overdrive with examples on how to apply it to
your business. Pages 4-7

Improving your Google AdWords Quality Score – This is only an issue if Google starts charging you $5 per click or throttling back your ads.  Think of it as something handy to apply when the proverbial hits the fan with your bid prices.  Pages 7-9

Discovering Searcher Intent with Internal Site Search – A handy way to help you uncover the intention behind your AdWords clicker.  Pages 9 -10

The 80/20 Principle of Website Optimisation.  Yes Vilfredo Pareto is alive and well when it comes to Google AdWords – learn where the 20% is that provides 80% of the results. Pages 10-11

The Multiplication Effect of Testing – This reveals how through testing you can increase your ad spend by 50% but multiply your sales conversion two fold.  Pages 11 – 13

Making Sense of Google Adsense – This outlines the stark differences between advertising on the content network compared to search.  It’s a piece ideal for intermediate marketers – which by page 13 you should be well on the way to being.  Pages 13 -17

Register your details today and receive an automatic email with details on how to receive your pack contents.

All the best,

Chris Price
Permission NZ Ltd
0800-893477

Register for your pack by using the form below

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